THE WHITELEY DUPLEX

A LANDMARK LONDON DUPLEX DEFINED BY LIGHT, CRAFT AND CONTEMPORARY LUXURY
Within The Whiteley's historic walls, Elicyon creates a richly layered residence where expressive colour, curated objects and bespoke craftsmanship bring warmth, personality and a sense of discovery to contemporary London living.
Type
development
Location
Bayswater, United Kingdom


Elicyon's interior design for The Whiteley Duplex transforms 3,741 sq. ft. of exceptional architectural space into a sophisticated London residence. Soaring double-height ceilings, expansive glazing and sculptural lighting establish a sense of openness and grandeur, while expressive colour, curated artwork and bespoke furnishings bring personality and warmth. The result is a distinctive home that balances elegance with individuality.
Set within The Whiteley, the landmark redevelopment of the former Whiteleys department store in Bayswater, this exceptional three-bedroom duplex forms part of one of London's most prestigious luxury residential destinations, alongside Six Senses London. Elicyon's design honours the building's rich architectural heritage while offering a fresh perspective on super-prime residential living.
Across two floors, a delicate palette of muted blues, warm peach and gentle greens is complemented by rich walnut, natural stone and tactile fabrics. Bespoke oak joinery, sculptural rattan pendants and carefully sourced antique pieces create an inviting interior with a distinctly collected character. Blending contemporary furniture with vintage discoveries and artisanal craftsmanship, the residence feels thoughtfully curated rather than simply designed.
Sold before its public launch, The Whiteley Duplex reflects Elicyon's distinctive approach to creating enduring, individually tailored interiors within London's most exceptional residential addresses.




A home that FEELS COLLECTED over TIME, where every DETAIL tells a STORY of CRAFT, CHARACTER and QUIET LUXURY.
OBJECTS of DESIRE















Ceramic Table Lamp - Christopher Merchant
A sculptural green ceramic lamp became a defining inspiration for the apartment's interior palette, influencing the delicate balance of colour and materiality throughout. Its organic form and richly glazed finish introduce a sense of artistry upon arrival, establishing the considered yet expressive character of the residence.
